FORBESWOMAN. (2012, February 14). The First Step To
Building Your Personal Brand. Retrieved from Forbes:
http://www.forbes.com/sites/dailymuse/2012/02/14/the-first-step-to-building-your-personal-brand/
A thorough review of the purpose and implications on
maintaining a positive online image.
Forbes not only looks at why it is important to create the image you
want, but who you are trying to reach.
What audience will respond to your marketing and how can this be
controlled?.
Holbrook, J. (2011, November 9). How to Brand and
Promote Yourself Online. Retrieved from The Business of Broadband:
http://www.zcorum.com/how-to-brand-and-promote-yourself-online-part-one/
This site deals more with image and purpose. What image do we want to convey and how can
we effectively do that. Color scheme,
domain names, and avatars are all addressed. All of these points are important in drawing and retaining attention to a brand
Schawbel, D. (2009, February 5). Personal Branding
101: How to Discover and Create Your Brand. Retrieved from Mashable:
http://mashable.com/2009/02/05/personal-branding-101/
This
site explains why online image is important today and briefly outlines ten ways
to manage our online identities. It covers
all social media sites and how we should go about using them to our advantage
in creating a positive brand.
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